TRUNK SHOW 411

For most, labor day signals the end of summer...But here at Anna Be labor day signals the start of trunk show season. What exactly is a trunk show you might ask? A trunk show is more than a sale - it's a chance to view oodles of dresses from a specific designer. Typically for a trunk show a designer will send us 30+ dresses - some best sellers and some brand new designs from their latest collection. To compare, we typically have 7-15 dresses from a specific designer at any given time in our store making a trunk show a chance to see dresses and designs that may not even usually be in the state! We'll be posting the upcoming trunk shows on our blog as they get scheduled. Coming up soon... Augusta Jones Trunk Show, September 19th - 21st.

Augusta Jones Trunk Show March 14 - March 16

Contemporary clean lines with a twist defines the Augusta Jones line. Don't miss your chance to check out the latest collection during the trunk show at Anna Be from March 14th thru March 16th. Call 720.855.1111 to schedule your appointment to try on these gorgeous gowns. Plus, all Augusta Jones purchases will receive a 10% discount during the trunk show.

Caroline DeVillo Trunk Show

Friday 2.22 – Sunday 2.24

Chicago-based bridal designer, Caroline DeVillo, creates vintage-inspired gowns that are meticulously crafted and hand-finished. During the weekend, we will feature DeVillo's newest collection and her best sellers. Appointments for the trunk show are required and we'll be honoring a 10% discount on all Caroline DeVillo gowns during the weekend.
Check out her website at www.carolinedevillo.com

Lela Rose Trunk Show Jan. 31 - Feb 3

Lela Rose Trunk Show - Jan 31 - Feb 2.
For thoroughly modern brides, Lela Rose's collection is the ultimate find. Known for her innovative ready to wear line, Rose brings innovative fabrics and stunning embellishments to redefine elegance. All Lela Rose purchases will receive a 10% discount during the weekend. Appointments are required.
www.lelarose.com

Matthew Christopher Preview January 10-13

Lovely. Luminous. Limited....

To kick off 2008, we will be previewing the Matthew Christopher collection at Anna Be for one weekend only! These dresses are to die for. The signature style is a classic silhouette with beautiful detail and embroidery, but it's the new collection that we're truly crazy about. The new collection is modern, architectural, and like nothing else that is out there today. These are dresses that you must see in person to appreciate. Appointments are required for the trunk show and of course, all trunk show purchases will receive a 10% discount during the weekend. Check out http://www.matthewchristopher.com/ to learn more about his style and see some recent media coverage.

Vera Wang Trunk Show December 6th - 9th

Vera Wang. It's a name that is synonymous with bridal style. And for one weekend only, you can preview the spring 2008 collection. Appointments are required for the trunk show as we expect it to fill up quickly. Plus, all purchases during the weekend will receive a 10% discount on Vera Wang Bridal.

Trunk Show 101

The world of bridal shopping can often be confusing and a little bit hard to navigate...Gowns aren't stocked in your size, there are often more options than you can imagine, and at many salons appointments are required. Your wedding dress is a once in a lifetime purchase and so it makes sense that the entire experience would be different than your typical trip to the mall. One really special experience that shouldn't be missed is a trunk show!

We get asked all of the time what's a trunk show and why should I bother going to it? Historically, a trunk show was when the designer would visit the stores with a trunk filled with their latest designs and collections. Today, this idea has evolved a little bit, but the premise is still the same.

For a few days, the designer or a representative from the company will be available at the store to answer questions and show off the new and best gowns. This means that you get the opportunity to not only get the insider perspective, but you will be able to try on numerous gowns that aren't usually in the store.

And, of course, at all trunk shows we do a special trunk show discount of 10% for all purchases from the designer during the event. It truly is a fun, fabulous weekend not to be missed. In 2007, we'll be holding a trunk show for both Junko Yoshioka and Vera Wang. The 2008 calendar will be released soon.